Silk screen printing is a process that dates back as far as the Song Dynasty in China (960-1279 AD). It is called silkscreening because in the 1960’s printers used silk as the ‘mesh’ which the ink came through before being transferred onto the material.
Silk screen printing has retained the name even though polyester is now primarily used instead of silk as the mesh screen. It is also known as screen printing or serigraphy. Screen printing is used for printing on various promotional products.
Some popular promotional items for screen printing are:
The process of silk screen printing consists of several steps…
Although this term is a little old hat now sometimes artwork is still referred to being supplied as “camera ready”
This basically means that the artwork that is supplied is clean tidy and ready to be photographed for making either screens (screen printing) or plates (litho printing).
The artwork is photographed and then the film is exposed onto a tight mesh of emulsion using a very powerful light.
The parts of the film that are black expose onto the emulsion and break down the chemical leaving the mesh exposed so that ink can then be pushed through the holes that are left.
Embossing is the precise process of creating a three dimensional design or image in a paper or ductile material. This is typically done with a prescribed combination of pressure and heat on the ductile; in printing, this process is done with a letterpress.
The term of “impressing” allows one to distinctly distinguish an image that it lowered into the surface of a specific material for the image to be raised out of the surface of a material; this is also known as embossing, but is regularly called “impressing.”
Pad printing is a process that is an alternative to offset printing and other process which print on flat surfaces.
Pad printing is used to print on three dimensional surfaces, such as mugs, pens, and other promotional products or branded products that are used for advertising or to market a business.
Since flat printing or offset printing utilises a rigid plate these processes cannot accommodate bumpy, round, or otherwise difficult surfaces, and pad printing is used as the alternative to the traditional offset process to print promotional products.
Pad printing uses an indirect offset process. Pad printing can also be used along with functional materials including conductive inks, dyes, and other materials.
Embroidery is an art or handicraft that consists of decorating types of fabric and other like materials with needles and threads. The art of Embroidery incorporates many other materials including metal strips, beads, pearls, quills, and sequins.
Embroidery is done to decorate fabrics and cloths, usually to make costumes or costume based items, though there are also many other types of embroidery that are used on regular worn clothes.
Embroidery has been used through the ages to decorate both clothing and cloth bags; basically all cloth-based surfaces can be decorated or enhanced with embroidery.
Promotional items such as embroidered polo shirts are very popular with this process.
Diamond engraving refers to the process by which a diamond-tipped tool is used to engrave a metal object. Since diamond is the hardest and material most resistant to abrasion, expert engravers use it to provide brilliantly reflective lines. Also, the point of the engraver requires minimum to no upkeep and last for many years.
The most current application of this form of engraving is called diamond burnishing, which can be used in all hand or computer-operating tools that use rotating spindles.
Diamond burnishing removes the surface coating of the material and polishes the indent and includes glass, aluminum and acrylics to the list of potential materials for engraving this gives diamond engraving a good standing in the promotional products industry as one of the best engraving methods (Along with Laser engraving).
Promotional products are used to catch the eye of the consumer and make the consumer remember that product or company name! With today’s high definition TV’s and IMAX Movies, it is important to stay afloat with trends and stand out among the millions. Debossing can be that effect you are looking for.
Debossing is a letterpress term which describes the imprinting of an image that sits below the original surface. A tool called a die is used to cut the shape out of the material being used. Common materials include leather, paper, vinyl, suede, or even denim.
Once the die is created heat is pressed into the material to make the indentation. This provides a very clear image that pops out to the reader providing an extra professionalism and flare that will set your product apart from the competition.
In the promotional products industry sand blasting is mainly used on items such as promotional crystal awards the clients logos are blasted through a stencil onto the surface of the glass.
This process is best used for large surfaces of glass or crystal as the time it takes to engrave these items is too high especially for bulk production.
Sand blasters are also used to remove rust, grime, paint, or anything else that is needed to prepare a surface for some type of coating or cleaning. Some people use either a siphon blast system or a pressure blast system.
Pressure blast systems are more expensive, but they are much faster and more effective.
Although, a siphon sand blaster is used most often by people who do their own work at home because it is more affordable.
Your promotional items supplier tells you that the only way to achieve your logo onto a particular product is by digitally printing it.
There are a few reasons that this might be the case.
- Your Artwork is Photographic in nature
- Your artwork has colours blending into each other
- Your artwork is very detailed and needs to be produced in a very small print area.
In some cases a gradient can be produced using screen printing or pad printing but usually the gradient is quite corse and does not come out all that well…
Branding is a process that can be used on many apparatuses such as wood, leather, rubber, plastic, cork, soap, wax, and even some types of livestock for several distinct purposes.
It is considered the most economical way to permanently mark anything that is capable of burning.
It can be done either by an electrically heated tool or a fire heated tool, usually an iron or metal conductor of heat. Branded promotional products have been around for years.
The word Branding has also become a generic term that refers to putting a logo on a product.