Category: Marketing and Promotion

Promotional products are a helpful tool to use when trying to increase your brand awareness. Anyone in the business of promotional products knows the impact that these giveaways can have on their ventures. In fact, even the smallest giveaway such as a branded coffee mug and pen can be valuable to both your current and new customers. An enterprise can use these gifts to generate customer loyalty since their power is second to none, and leaving them out of your marketing strategy can be detrimental. Below are the ways businesses gain from giving out promotional products.

Continue reading

One of the very best things that you can do for your business is to advertise it. This is the fastest way to get the global exposure you need. And when it comes to getting a round of positive publicity, one of the best ways to do so is to give away a few free items. This kind of free promotional giveaway campaign has worked wonders for your competitors in the past. And if it worked so well for them, it will just as easily give you the push you need to become a major player. 

Continue reading

You may be nervous about going into business for yourself. If you’ve never made such a venture before, it can be nerve-wracking. But there are methods that you can adopt in order to give yourself the best possible shot at long-term survival. One of the best things that you can do in order to guarantee yourself a great start is to pave the way ahead of you with good publicity. You can achieve this by making sure that you get the public on your side as soon as possible.

Continue reading

Creating a successful business can be a two-fold process. And while it’s important to budget and plans to grow a business, most new or smaller businesses still fall short when it comes to marketing and growing their brand. Businesses approaching marketing wanting to utilize promotional products might feel the process of choosing products is easy but then discover that their promotion efforts have fallen short due to several factors such as failing to understand their audience. 

Continue reading

Many business owners are questioning a great many practices that their forebears in the industry used to take for granted. While it’s always a good idea to reevaluate where your business practices are leading you, it’s also quite easy to throw the baby out with the bath water. In other words, just because a practice that proved useful in the past doesn’t seem to be getting the best results at present, this doesn’t mean that this practice is completely outmoded and useless to you. The truth is that you can still use these tactics to create a whole new level of publicity and profits. 

Continue reading

It’s a competitive world out there, and making sure your brand stands out in a crowded market can be tough especially for small businesses. However, there are various strategies to grow your brand and make your mark even without the big budgets and grand marketing strategies available to bigger businesses. These strategies include the use of custom-designed promotional products to increase brand awareness while ensuring name recall for longer periods.

Continue reading

Giving your customers a free promo USB stick is one of the best things you can do. This goes not only for your customers but for your business as well. As a business owner, your primary concern is to find new ways to promote your business and increase the amount of positive publicity that it receives. For your customers, the chance to receive a free gift that they can make immediate and practical use of is an incentive to keep showing you their loyalty.

Continue reading

If you are just starting out in business, you may not have the largest budget. As a result, you may find yourself very limited in what you can do to promote yourself. But this doesn’t mean that you can’t find very effective ways to achieve this important goal. You can promote your business to an increasingly wider audience without having to sustain a major dent in your operating budget. The key is to find ways to order promo items that you can afford. To do this, you need to know where to find the kind of products that work best for a business with a limited budget.

Continue reading

Summertime is coming, and along with it, the new season for promo giveaways. If you’d like to get in on this exciting and lucrative method of raising your visibility, you’ll need to know the rules of the game. The object here is to find an item or two that you can manufacture in large quantities without cutting into your operating budget. Once you have the perfect item, it’s time to give it out to your customers.

Continue reading

Whether you just developed a small business or have been running one for an extended period of time, you’re probably interested in ensuring that the company remains on track to growth. One great way to make it happen is by focusing on your marketing plan. Because marketing is one of the primary mechanisms used to make your brand known to the target audience, you want to constantly implement proven advertising techniques that will facilitate more exposure, enhanced conversion rates, etc. In many cases, implementing strategies that incorporate the use of promotional products is a wonderful way to ensure that your organization can keep going and growing. Below you’ll find just a few of many marketing strategies that include the use of promotional products:

Continue reading

         


Merchandise Ltd + 44 (0)1895 438459 - 63 Fairfield Road - Yiewsley - West Drayton - Middlesex - UB7 8EZ
GB Reg No. 6270341 - VAT No. GB919738969

SSL Secured | © Copyright 2017 Merchandise Ltd | All Rights Reserved | Powered By ProMart 3.0
Our Accreditations