Transfer printing is a type of mass-production method that includes the application of an image onto a curved or otherwise uneven surface. Most commonly, transfer printing is used for the printing of porcelain as well as other hard-surfaced pottery.
Transfer printing has been around for many years as a means of engraving and printing symbols and pictures on difficult to manage surfaces.
Prior to its invention, images could only be painted onto these curved surfaces by way of hand painting.
In the promotional industry often business gifts and other promotional items are transfer printed by way of water transfers or other transfer printing methods.
Often when the logos are CMYK or full colour process a transfer printing method will be used…
Lithographic Printing or Litho Printing or Offset Printing
Offset printing is a process used to imprint flat ink onto paper. Offset printing derives its name from the process used during printing, where an image is offset from a plate to a rubber blanket, then imprinted on paper.
Though offset printing became prevalent during the early twentieth century it remains one of the most widely used process for high volume commercial printing.
Offset printing has many advantages, but there are also disadvantages. Due to the cost of setup for offset printing, low volume production is not cost effective.
The setup for offset printing includes the price required to produce film negatives which are used to create the plates which hold the image for the plate.